The world’s largest independent creator marketing specialist.

We exist to humanize brands - and pay creators $1B along the way.

Built by creators. Powered by technology.

Driven by

Flexibility

Influencer in action

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Campaigns delivered

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Creators contracted

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Global team members

40 languages spoken

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Global commercial hubs

Executing in over 30 markets

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Global clients

The platform-embedded creator partner

When the world’s biggest brands ask where to go - the platforms point to us.

Born in the creator community.

Influencer began in 2015 when Ben Jeffries and Caspar Lee saw what the world was about to realize - creators weren’t a trend; they were the future of culture and communication.

A decade later, that belief has built a global company powered by our creator DNA, strategic rigor, and proprietary technology - on a mission to shape the future of marketing by humanizing brands.

A globally integrated model - built for creator-era.

Built to deliver global consistency and local relevance - providing brands with a model that scales across markets while staying culturally sharp, platform-native, and rooted in real audience insight.

Melbourne, AUS

Amsterdam, NL

Berlin, GER

Dubai, UAE

Riyadh, KSA

3,485 Prince Sultan Bin Abdulaziz, 7,124 Al Olaya Dist, 12,211, Riyadh

Chicago, USA

Los Angeles, USA

New York, USA

1,216 Broadway, New York, NY 10,001

London, UK

Our people. Our power.

Our strength lies in our diversity. Influencer is crafted by creators and powered by creatives, strategists, technologists, marketers, and operators - all united by one mission: to humanize brands.

Our Leadership Team

Ben Jeffries CEO

Caspar Lee CVO

Jenny Penich CRO

Ryan Fitzpatrick CFO

Kellie Matzen SVP, NA

Nik Speller SVP, Europe

Rabah Assaf SVP, MENA

.png) Amar Braithwaite SVP, Global Creative Strategy & Insights

Hayden Bowler SVP, Global Performance

Anastasia Evans VP, Global Partnerships

Paul Heithaus VP, Global MarScience

Ram Kurvakat VP, Product & Engineering

Tom Cooper-Smith VP, Product Solutions and Operations

Erin McFadden Executive Director, Marketing, NA

Sophie Donovan Executive Director, Marketing, EMEA

Wesley Kirschner Director, Business Operations

.png) Sylwia Szablowska People Director

Sophie Savage People Director

Stewart Easterbrook Chair